Design presents a great opportunity for businesses but it’s important to understand a client’s brief.

We work with two highly experienced designers who cover graphic design and digital design (yes, they are different.) 

We are delighted to produce anything from a flyer to promote a new service, through to spectacular glossy brochures or websites.  

Pride is taken to write copy well and to proof-read even better. Accuracy is crucial if we are to complete projects to a high standard (several of our clients are dyslexic, so they thank us for checking carefully). 

We also have excellent relationships with top quality printers who produce high quality materials quickly. 

We have produced several websites for clients, where we write the copy and project manage the whole activity, ensuring a smooth and seamless process. Alex Stones designed this website and he is a genius at creating designs from scratch but is also happy to step in and up-date existing ones. 

We spend a lot of time writing and designing informative digital newsletters to share with our client’s customers and prospects.

This activity helps with the business development for a leading B2B firm because their contacts actively respond to interesting mailings. 

We also know that good PR and publicity help with business development because people grow to like businesses and brands with whom they are familiar. 

PR also helps businesses and brands to be found more easily since press articles appear online when customers search for their brand name. This is sometimes called ‘media proof’. 

Positive PR can be linked to sales, although the precise relationship is virtually impossible to pinpoint – it really is a matter of faith, not a metric.

There are frequent instances when our PR and publicity has coincided with sales spikes, for example when links appear in articles and the client’s product sales spike. However, there are many influences on the buyer, such as social media, advertising, physical retail, or ‘word of mouth’ from their best friend, so it’s important not to overstate the role of PR..

Social media management is a commoditised area of the communications industry that has grown massively over the past 10 years.

For this reason, we don’t actively seek stand-alone social media projects but offer the service to clients who are already receiving more significant services, such as media relations. We use scheduling tools to post messages that we create on behalf of clients and also do the necessary housekeeping on Twitter and LinkedIn. 

Where clients lack confidence in posting, we can assist by drafting content and posting on their behalf. 

If B2B clients want a social media presence, we recommend that they choose one channel on which to post regularly, such as LinkedIn and suggest that they provide regular input and monitor it frequently, rather than spreading themselves thinly across too many platforms. 

Just as is the case for animals, life can be challenging for humans.

Businesses do not always go to plan and it might be necessary for a director to defend themselves or their brand. Businesses involve people and this means that most directors and owners are at risk if people make mistakes or break the law. 

It’s perfectly natural for the media to be interested in knowing about conflict, especially if you have a high profile or a colleague’s transgression is severe.  

In this case, you need confidential and wise counsel, knowing that you are receiving the best advice from experienced practitioners. 

This is typically project work that comes to us via personal recommendation.  

Mistakes can be expensive to put right but the best advice is to have good protocols within your working practices and to do your best to be as kind as possible to the people you work with, whether that be colleagues, suppliers, customers or clients.